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Web2024E-commerce · Beauty
BHK Beauty: AI hairstyle try-on before booking the salon
150% lift in bookings · 4.9★ rating · 10,000+ monthly users
- Role
- Solo build
- Timeline
- 4 months
- Year
- 2024
- Client
- BHK Beauty
Stack
AngularNestJSPostgreSQLStripeCloudinary
The problem
Salon clients often hesitate to commit to a new hairstyle in case it doesn't suit them. Salons lose bookings, and clients leave the chair disappointed.
Approach
Mobile-first app where the client uploads a photo and instantly sees themselves with dozens of styles. They pick the look they like, then book the appointment in two taps. Salons manage their styles, products and clients from a clean dashboard with payments built in.
Result
Bookings climbed 150%, average review rose to 4.9 stars, and over 10,000 people now use the app every month to choose their next look.
150%
Conversion lift
4.9★
App rating
10K+
Monthly users
500+
Products listed
Highlights
- AI try-on shows the client the style on their own face
- Two-tap booking from the chosen style
- Built-in salon dashboard for products, clients and payments
- Boosted partner salon bookings by 150%